Intelligent Video Today - Hayden Gilmer - Waymark

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Published 2024-02-01

AI makes it possible to automate key elements of the video production process, enabling more cost-efficient video creation. Waymark is a platform developer that has optimized its video processing tool for a very specific application: helping media companies create TV ads on spec. These video samples are used by media companies to provide samples that allow would-be advertising clients to see what their commercials would look like. Waymark's VP of Revenue Hayden Gilmer visits the IntelliVid Research virtual studios to discuss the platform and the impact that AI integration has had on expanding the features offered within the company's solution.