5 Psychological Tricks Dunkin Uses To Sell 2.9B Donuts Every Year | Food Marketing Strategies
Published 2021-11-11
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š ABOUT THIS VIDEO
Did you know that Dunkin Donuts sells 2.9 billion donuts every year? But this donut brand has also reinvented itself to be a coffee powerhouse - all thanks to the marketing tactics and psychological hacks they use to get customers to buy from them and love them. And that's what I'm going to be revealing today on how Dunkin Donuts is able to do all that.
So if you're interested in restaurant marketing strategies, restaurant marketing tips, food marketing tricks, food marketing strategies, marketing video, restaurant management, how to do marketing for a restaurant, digital marketing for a restaurant, dunkin donuts marketing strategy, or you're part of restaurant management, then keep on watching!
5 Psychological Tricks Dunkin Uses To Sell 2.9B Donuts Every Year | Food Marketing Strategies
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Ā Ā Ā ā¢Ā 5Ā PsychologicalĀ TricksĀ DunkinĀ UsesĀ To...Ā Ā
Chapters
0:00 - Intro
00:50 - Leveling the playing field
1:50 - Hack #1: Psychology of colour
4:39 - Hack #2: Selling on habits
7:24 - Hack #3: Barnum Effect
10:14 - Hack #4: Sensory Appeal
15:10 - Hack #5: Gamification
17:36 - What's next?
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š¤ ABOUT WILSON:
Iām Wilson, your new restaurant business partner. Iām here to help turn your food and beverage concept into a reality with expert tips & tricks for success.
My videos are based on years spent in the industry building multi-million dollar businesses, including my own international dessert chain (720sweets.com/) with locations spanning the globe. Since my franchise was acquired (2020) itās been my mission to share this knowledge with people like you who have great ideas, but just canāt seem to break through. If I did it all with no experience, so can you. I know firsthand the struggles and mistakes most entrepreneurs make, and want to show you exactly how to avoid them.
Iāve helped hundreds of restaurant owners and entrepreneurs create explosive Food & Beverage businesses. You donāt have to take my word for it. Iāve been awarded Top 30 Under 30, Young Entrepreneur of the Year, Top 10 Emerging Entrepreneurs, and recently a Forbes Business Council Member.
Subscribe to see what everyoneās talking about and learn how you can achieve the same life-changing results.
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All Comments (21)
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š”Want more marketing tricks that McDonalds & Starbucks use? Get all 140 via the Food Marketing Labs - gumroad.com/a/691410035?utm_content=wilsonklee
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Lord you are sooo underrated, you are soo on point
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Yes! Another banger, thanks Wilson
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Great content as usual Wilson, thank you so much for these nuggets of wisdom, you are the real deal!! keep it up!!
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Coffee + Donuts... good combo š
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Need more of these videos
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Thanks Wilson š Greetings from Colombia. The Venezuelan Immigrant writer, ecologist, entrepreneur š»šŖ
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Woow so interesting and applicable š¤© you are giving so much wisdom in your channel and Iām thankful to you š
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I like your videos sir... This video is very very effective... Thanks for these psychological hacks... You are great šššš
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What would you use to sale a ready to rink alcoholic beverage
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Wow!!! Great information.
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This is just awesome WilsonLee! Thank you!š¹
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I wonder how many donuts they also throw away
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YES!
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Yes
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yes
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Thank you
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Yes!
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Yes š
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Colors...l like it š