The iMac is Dead. Good.

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Published 2023-11-16
There's a new M3 iMac, but is there really? All signs point to the iMac being a shadow of its former glory—but maybe that's not such a bad thing?

Buy an M3 iMac - amzn.to/3sBlnPt
Buy a Studio Display - amzn.to/40EYx6g
Buy an UltraFine 5K - amzn.to/40GXfHM
Buy a ViewFinity S9 (currently $1,199) - amzn.to/40JNvfO

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0:00 The 24" iMac iS eNorMoUs
0:43 The iMac isn't "just a computer"
1:22 The iMac hasn't changed, but Apple has
3:33 Short-term profits vs long-term efforts
4:28 So then what do?
5:16 The Studio Display is outrageous
6:38 "If it were a bad deal, cheaper options would exist"
7:41 3rd-party monitors hurt the Mac experience
8:28 macOS sucks at scaling
11:06 "Maybe there's a 32" iMac coming"
11:42 So then what should Apple do?
13:19 A word about the ProDisplay XDR
13:57 The iMac's legacy is evolving

All Comments (21)
  • @norgtube
    LMAO at the base RAM staying unchanged for ELEVEN YEARS
  • I remember being so frustrated before the studio display because there were no good retina monitors. And then they announced the studio display was a 5K iMac without the iMac for the same price and so I’m still frustrated because I’m not buying that.
  • As someone who is still hanging on to their 2017 maxed out 27” iMac you summed it up perfectly. I don’t want to give up my 5k screen and ram to go with the M3 machine and I don’t want to pay more for a 2 box solution. I’ll just wait a little longer I think, the 2017 still working great for FCP.
  • @bezludny
    I love your videos. Attention to details, deep knowledge of the subject you’re talking about. Pure Gold. You are the only one who mentioned production issues of M3 chip. The rest of youtubers completely ignore it. Thanks man, really appreciate it.
  • @n3crobard
    Fingers REALLY crossed for a Studio Display upgrade wave soon, they really dropped the ball on supporting the Mac Studio crowd by not providing a better display offering by now.
  • @masterdoge17
    ok i don’t think the iMac is dead. I think apple just said that statement because they want people to stop holding out and just buy the damn 24” iMac
  • @voidmayonnaise
    The iPhone: “You’re holding me too close.”
    Apple not making a 34” iMac: “Sit closer.”
  • @Emoryz
    I'm really surprised you didn't suggest adding target display mode back to the 24 inch iMac! I'd buy one in a heartbeat if that happened. Would also love you to cover the alternatives that exist for trying to do that today – airplay from mac to mac, airplay mac to mac over usb-c (yes that's a thing!) and 3rd party options like Luna display to see what's best. I think that would be an excellent snazzy video that no one else has covered.
  • @Watchandlearn91
    One of the most underrated features of the iMac/Studio Display is that they have glossy panels. Pretty much every monitor is matte to diffuse light but most of us have control over our lighting conditions in an office setting. Apple has excellent anti-reflective coatings on their displays that allow them to stay glossy and not super reflective. It is crazy to me that no one else makes a great glossy panel.
  • @mikabreto
    27” is not big enough for me. I’m happy to live with my 43” 4K display, which I love. If Apple still can’t do precise rescaling of their OS for different size displays, they need to be held accountable for their failings.
  • @ethanator6015
    As someone that uses a 23.8 in QHD Display for my MacBook Air, watching this makes me wish competitors would try making more 24 in 4k displays. Some of us aren't fortunate enough to have a workspace large enough to support a 27 in display or larger.
  • @tomreports1223
    Interesting to hear you returned your Pro Display XDR, I didn't know that. I went through 4 units this year because of a variety of quality issues that really shocked me, having been using Apple products for 20 years with almost zero issues. My XDRs had the vignette, but also dirty screen effect, dead pixels, wonky glass, even glue sticking out of the sides of the glass on a couple of them. Really odd for one of their most expensive items. I came from a maxed out 2013 27" iMac which is still in use with OpenCore, but have settled for a stop gap of a 30" ACD (with a Mac Mini M2 Pro) until something that isn't a 2014 iMac screen comes along.
  • @dog_knight
    For me, the green argument looses credibility due to the integrated SOC and inability to upgrade or repair the device easily. If the user needs more power, then the only option is to buy a new device.
    My daughter still uses my old 2011 iMac. It’s got a couple of SSD’s in it, 16gb of RAM, I’ve upgraded the GPU to a WX7100 8gb and it has Ventura installed. I also have newer wifi and BT modules ready to install. The 27” 1440p display is still perfectly good and the benefit of the iMac having built in webcam, mic, speakers is awesome.
    If that iMac wasn’t upgradable it would have ended up in landfill years ago.
    I know I’m not the target audience, and far from a regular user, but for these reasons the “green” argument has never been something I could agree with.
  • @Jack_Rn
    As an owner of a 27" Retina iMac since 2015, I'm frustrated by the current options. Just been to an Apple Store this morning, and the current iMac is too small. I know I'd get used to it, but never go backwards in life. That's my motto. However, the Studio Display is stunning in the flesh. You have to see it in person. So damn pricey though. As a sidenote, I was surprised by the big difference in screen size between the 14" and 16" MacBook pro. The 14" looks tiny when next to it. You have to go to a store - all the videos in the world won't give you the perspective you need when choosing.
  • @GlennO303
    10:42 There’s a fifth HiDPI monitor option: the 32” Dell 6K at 223 PPI. It also serves as a thunderbolt dock, is half the price of the Pro Display XDR, and even comes with a stand! I have both the Dell 6K and XDR (and $1000 stand). You can’t beat the value on the Dell.
  • By far the best Mac channel on YT. I love the attention to details and not just reading the Marketing material. So many videos are so surface level like “smaller bezels”, “new color”, “new faster chip”
  • @royboy84
    I'm frustrated at how expensive the Studio Display is, but as a daily driver it's such a nice package. I've found myself defending the display in many areas however the soft camera is absolutely inexcusable. I've been using continuity cam with my iPhone and a belkin mount... it MIGHT be able to justify the price if the camera was just that good out of the box
  • @nfugitt89
    I think two things can be true: Apple would defend the Studio Display by saying that people begged for "the iMac display without the iMac" for years & it is a low volume product necessitating a higher price. HOWEVER, people were asking for that display nearly a decade ago, and display tech has rapidly advanced, plus a large part of the price is Apple's continued insistence on never just doing the simple, easy thing and unnecessarily complicating the thing.
  • @AnonN-sr6uu
    Studio Display clears all. 600 nits, 5K, great speakers, amazing build quality, impeccable design, TB4 cable included, good webcam included, seamless integration. All those bells and whistles make it worth $1599, pretty objectively as well.
  • @FernandoAES
    I paired my Mac Studio M1 Max with an LG 32" 4k DCI-P3 panel. Thought it would look like shit, but really liked it. I'm using 6k/2 resolution and haven't had a problem with pixel artifacts. Everything looks super sharp and I can fit so many apps on my window.