Whiteboard Wednesday: 'How to price your subscription product'

Digiday
Digiday
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Published 2019-05-15
Pursuing subscription revenue is one thing. Figuring out what -- or how -- to charge your customers is a whole different kettle of fish. In this week's edition of Whiteboard Wednesday, Max Willens walks through the basics of what might determine how high a price a publisher might ask.

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