Product manager METRICS interview - "Engagement drops 10%"

Published 2023-01-23
Damien (ex-Facebook PM) has a FOOLPROOF method for tackling metric change questions. Q: "Newsfeed engagement drops 10%. What do you do".

Candidate: Damien, ex Meta/ Facebook PM interviewer.

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Chapters:
00:00 - Intro
00:55 - Question
01:25 - Define the metric change
03:40 - Root causes (Outline approach)
04:44 - Root causes (Internal changes)
06:08 Root causes (Market changes)
07:51 - Root causes (Environmental changes)
13:11 - Conclusion
15:17 - Overall feedback
15:52 - Damien's final thoughts

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All Comments (6)
  • @athensf
    Great start! He synthesised his findings and asserted his next hypothesis. I would have expected the candidate to have started with aligging and defining on: what is newsfeed, timeframe of change and engagement. Even better if we can see an issue tree. Great job Damien!
  • @asmar5793
    Hi, great video - just a little confusion in the beginning that the interviewer clarified that the change was only observed in insta feed not with stories. But in the root cause analysis, the interviewer said that stories were affected.
  • @ZolaySpec
    You guys are doing great, I'll let you know if i have got an offer as soon as i can. Thank you for your hard work.