Product Manager Interview: Design an Audio Product for Meta

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Published 2022-06-17
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Watch our mock product manager interview with Kevin and Bala Sahitya Vadlamani (Meta PM). Bala walks through how to design an audio product for Meta.

Chapters -
00:00 - Introduction
01:27 - Clarifying questions
03:21 - Answer
05:30 - Mission
07:27 - Types of users
11:54 - Pain Points
16:56 - Vision
17:38 - Potential solutions
26:10 - Risks
27:05 - Interview feedback
28:57 - Tips

To see more mock PM interviews, you can browse our YouTube Playlist: bit.ly/mockpm
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All Comments (21)
  • @tryexponent
    Don't leave your product management career to chance. Sign up for Exponent's PM interview course today: bit.ly/3VfKXFC
  • @sebl.6008
    I would’ve clarified where in the audio space the interviewer wants me to focus on. Is it audio chatrooms like Clubhouse or even an assistant for visually impaired peope? I think audio is such a broad domain that it needs to be narrowed down earlier on in the interview
  • @thepmguyy8609
    I think this is a really strong product sense interview. Not having a framework is bad, having a framework is good but sticking to it to the t is boring and annoying for interviewers who watch 100s of candidates do this over and over again. Having a framework but making it flow and sound like a conversation around ideas/topics is what separates the great from good/ok interviews! Love how conversational and free-flowing this is. Thanks for sharing!
  • @PokriPoki
    This lady did really good. Better than most other PM interviews I have seen so far! Thanks for sharing.
  • Loved the clarity in thought. I'd have loved to hear from someone who hasn't been in this space.
  • @jsrvivekk6074
    Nailed it, too much insights can be drawn from this 30 mins video to make the discussion free flowing and ease the whole interview exp. Preparedness, having structure of thoughts by taking short gap, aligning & sticking with framework and binding things with mission & vision etc all are definitely making her stand out... Thanks for sharing !!
  • Really good interview.. I loved how she revisited Meta's vision now and then and stuck to the vision with all her ideas.. that's one thing we often forget
  • @pandeymani
    One of the well structured describing the solutions, painpoints, user segmentation and integration with 3rd party tools; is one the best interview I've seen..... Thank You!
  • @rong110
    Nicely done! I found it very helpful and took notes. I'll definitely be applying learnings to my interviews. The framework used by the interviewee: The Why Tie to Mission of Meta Customer Segmentation Painpoints Product Vision Solutions Design of prioritized solution Risks
  • @arpitmit
    One of the best Product Sense Interviews! A must-watch for all the PM job aspirants!
  • @MohitS-oc9cc
    This is one of the best product sense interviews I have seen so far. While interviewing candidates, I am most focussed on understanding their thought process, and if they're asking me the right questions and taking me along. I see this done really well here. I like the solution as well. As a podcast listener, I would find it helpful if implemented.
  • @nupurwaikar
    I liked her analytical thinking however "audio" is not a product it is a domain.I honestly feel even before the WHY the first question should've WHAT product portfolio of Meta needs this and what problem are we trying to solve by building this product. Other Exponent interviews are specific like, Design Spotify or Design Tinder but this one was pretty generic. But still there is so much to learn from her. Thank you.
  • @airliu7652
    The highlights of this interview were the beginning and the end. Loved how the interviewee took the time to lay out why Meta might want to explore building a product in the audio domain, tying it to the events in the world, changing lifestyles of people during and post covid and citing supporting data. Definitely the mark of a great interview and great PM. She then does an excellent job explaining how audio consumption aligns with the mission of Meta. Towards the end she lays out a product vision before solutioning and uses that vision to prioritize among solutions. Overall, amazing work! Thanks for sharing!
  • @e.w.6470
    I mean audio product is a very broad concept, it includes hardware products like microphone, speaker, radio, etc. software products like software tools, websites, apps, etc. by content it includes podcast, music streaming, social audio, etc. we cannot explore users or solutions without defining what product it is. i would pick a social audio app to focus based on Meta's strength. In the opening talk about the competitors like clubhouse and alternative solutions like people talking offline in group. It's not a good idea to segment user by demographics (pain points are the same) or content (users overlapping). Just to segment by frequency of use. For growth purpose i'd pick heavy use one. They should be active users in FB. Then pain points 1,2,3, use criteria to pick one, then solutions 1,2,3, use criteria to pick one. Give a short term and long term goal, metrics.
  • One of the best product design questions I have seen! Thanks for sharing
  • @looppp
    Super impressive, thank you for this.
  • @vardannegi
    Having watched almost half i think the interview could have been more structured. It felt like a conversation around topics. The natural trajectory that i was expecting was being focussed on ideas and moving out to next also focussing on product strategy to achieve those goals. I think the interviewer should have nudged the interviewee to form a better structure.
  • @KanmiTitusFx
    It's such an insgithful video for me, the value in this video is immeasurable , i'm looking forward to watching more and more
  • I usually try to come up with products that heavily impact the end user. A product that I had in my mind while watching the video : Build a clubhouse (or twitter space) style solution for FB. It's a community driven and highly engaging product. So a learning for me - Irrespective of the scale & Impact, I should focus more on minor products as well.