Google Ads Conversion Tracking (with Values) Step by Step
8,150
Published 2024-03-19
YOUR EXTRA RESOURCES:
○ Google Ads Course (paid) – www.lovesdata.com/courses/google-ads-fundamentals
○ Conversion tracking – • How To Track Conversions In Google Ads
○ Enhanced conversions – • Google Ads Enhanced Conversions | Ste...
○ Ecommerce tracking – • How To Setup Ecommerce Tracking For G...
JUMP TO A TOPIC:
00:00 Introduction to conversion tracking
00:38 Create a conversion in Google Ads
02:36 Implement conversion tracking
05:55 Applying variables
07:37 Preview and test conversions
09:05 Next steps
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All Comments (21)
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1000 times yes to enhanced conversions!! Please! Your videos are super helpful and I just can't get my head around that ha!
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I subscribed. You speak in a very calm understandable tone, are concise and clear with your instructions. Very much appreciated.
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Hey Benjamin! Hope you are doing great. You are doing an awesome job and I don't know you personally, but can say for sure from the way you present information, that you are a great human. Keep up the good work.
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Thanks Benjamin! This is really helpful. And yes to enhanced conversions!
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Very helpful as always, Benjamin. Thank you so much!
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Your videos are very informative and easy to follow, thank you so much for your helpful content! And yes, please, make the Enhanced Conversions video, it will be so useful for newsletters.
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Concise and informative!
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Hey! Thank you for this and all your other videos for years! One question, when importing conversions from GA4 into Ads, this option from the above is not possible. How is it possible that you get the Ads Label from that?
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Thank you so much dear loves data
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Thank you sooo much!!
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Really useful information Thanks!
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Thank you for Great and useful video.
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gret video as usual, your content is always very precious, thanks! a stupid question: once i created the native conversions in Ads then automatically they are trasmetted in the report of ga4? or we have to do some kind of implemententions on ga4?
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Thanks for the video. Can you make another video for how to setup Google Ads conversion tracking using Tag Manager with enhanced conversions setup and using a cookie consent banner? This would be the real life scenario for most users currently, I think.
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Thanks for sharing this, you are a star! have a question, if we have multicurrencies website, how can we standardise it in one currency in conversion value?
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Hi Benjamin. I am a little confuse, because of this situation...Imagine I have implemented all the the events via DL and push them to GA4? 1 - If we do the process of creating conversions in GAds aren't we duplicating events in GTM? 2 - Can't we use the imported events to set up GAds tracking tag? I'm asking because I don't see that option. Thank you.
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Super informative video thanks a lot! And yes - I'm interested in enhanced conversions especially for lead generation forms collecting personal info from it. Could you pls make a detailed video on how to set up datalayer variables, tags, and triggers for that? I would appreciate any help
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Could you do a video on how to set up a serverside tracking?
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Great!
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Do you have a video showing how to configure GA4 conversion tracking for email sign ups? I'm having a hard time because the sign up form is two form_submit events. 1st event goes to a Captcha challenge page, 2nd event goes back to the page they were on.
