Are Branded Drugs Better? | Earth Science

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Published 2017-06-22
When you've got a cold and need some medicine, do you ever wonder if there's a difference between branded and non-branded drugs? Greg Foot explains the world of pharmaceuticals, backed up with some stonking examples and unexpected findings! Subscribe to Earth Science: bit.ly/SubscribeToEarthLab

1 pubchem.ncbi.nlm.nih.gov/compound/ibuprofen#sectio…
2 www.bbc.co.uk/programmes/p0063fgr
3 www.fda.gov/Drugs/ResourcesForYou/Consumers/Buying…
4 www.bbc.co.uk/programmes/p0063ffr
5 www.doctorfox.co.uk/erectile-dysfunction/viagra.ht…
6 www.nhs.uk/Conditions/Medicinesinfo/Pages/Brandnam…
7 time.com/3686707/placebo-effect-expensive-medicati…

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All Comments (21)
  • @agriswold335
    1:28 "and around £1 billion to get it tested, and then out onto the shelves." So why is it raining $ instead?
  • @indesicive3
    I'm a pharmacist, I have worked for companies that provide both the generic and the branded version of their product and the only difference is the box containing them. I can't say all companies do this though.
  • @cristoux
    Suggestion: Please raise the volume of your voice in the videos. We can always lower the volume afterwards if it's too much.
  • @mrfreddie04p
    There may be differences in inactive ingredients. Sometimes it is important (time released drugs, allergic reactions, efficiency of absorption).
  • The only drugs I take are ones that I find in alleyways. And I'm fine!!
  • @twilliamspro
    i think it was watchdog that did this with pain killers And found anadin and poundshop paracetamol are identical
  • These entertaining videos are so full of useful general information that you just don't get anywhere else. Keep it up!
  • @JackPott554
    The story of Aspirin is an interesting one. So I was told, the UK got an exception or licence on the patent in the settlements post WW2, which made it much cheaper in the U.K. than anywhere else.
  • @sirlordford
    They are not exactly the same. The active ingredient is but the fillers and adjuncts can be different.
  • @erdvilla
    Though small, the chance of getting counterfeit/placebo meds is considerably higher with branded ones; because the profit margin for the counterfeiter is considerable, rather than some nickels from the generic ones.
  • @JamieB96
    cool. I always wondered about this
  • @DannyKeeley
    the difference is though, the branded painkillers/flu tablets have some of the packet not containing caffeine to help you sleep at night, unbranded ones dont do this unfortunately :/
  • @malango255
    Always knew this. glad to have it verified.
  • Okay but what about the medications that have different binding components? There are medications that my friend can't have the generic for because she's allergic to something they've used in it. It's why pharmacists should tell you when your medication is being switched to generic, the medicinal compound itself is the same yeah but sometimes you could be allergic to binding agents or something else.
  • And the most ironic thing is that most people would find their cold etc would vastly reduce in severity. IE most people are short on vitamin C and zinc. A few kiwi fruit and some cooked broccoli will help sort that out (as long as the broccoli is not over cooked). Oranges are now completely useless as a vitamin C source as they are stored so long it's all oxidised (up to 6 months). Then the next trick is that one family of vegetables has natural anti-virals in it which are particularly good at slowing down the replication of rhinoviruses (the 200+ different cold viruses). IE Garlic, Chives, Leeks, Onions, Shalotts, and a few others. Just make sure you get plenty of fresh vegetables with large helpings of the above and you should be fine. The other point is to avoid sugars like the plague. Anything that nudges up the blood sugar levels will help viruses replicate as they use glucose as a key to get into cells. So eat no refined sugar, reduce bread and potato intake and go for carbohydrate sources with a low glycemic index.
  • I would be interested in a similar video about psychological treatment and the placebo effect acting on the brain from a therapeutic and possibly religious standpoint