The Most Terrifying Person of the K-pop Industry

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Published 2024-05-07
The more one looks at the HYBE vs. ADOR battle, the more things don't add up with New Jeans creator Min Hee-jin. Her interpretation of messages from Chairman Bang doesn't make sense so I revisited them with a 'frame' (her words) that is much more likely. Also, let's take a deeper dive into her request for full contract control and her supposed slave contract. Just a slight scratch under her tears reveals lies upon more lies. Had she gotten her way in fooling HYBE earlier this year during contract renegotiations, she may have turned into the most terrifying person of the K-pop industry.

0:00 Intro
1:44 She was psycho but it was okay… at first
3:06 Kakao Talk #1 revisited: SM traitor
5:25 Kakao Talk #2 revisited: Who really offered to crush Aespa first?
11:20 Kakao Talk #3 revisited: Are you enjoying this?
16:07 Taking a fresh look at her request for full power to cancel artist contracts
21:05 Why she would turn into a tyrant
22:30 Remember the KakaoTalk message that actually matters
25:15 A fresh look at her ‘slave contract’
28:00 Caught in another lie
30:10 Her request for more money would destroy HYBE
33:30 Why kicking her out doesn’t make sense IF she were legit
34:55 Why the initial legal analysis was too hasty against HYBE
36:00 Becoming clear that Min Hee-jin’s Illit drama is a deliberate distraction
36:50 $1 billion compensation in relation to the global music industry
38:35 What about the promises made to Source Music?
40:40 Conclusion

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All Comments (21)
  • @ArmantoAlex13
    For God’s sake! The CEO asking one of his executives if they could ‘crush’ the competition is normal! It’s no big revelation. Talk about melodramatic! Every business wants to ‘crush’ their competition; it’s a common saying. It doesn’t mean literally physically killing someone - it’s just a figure of speech. So ridiculous! It shouldn’t even be part of this issue because it’s a non-issue!!
  • @emweebles
    You know those boys are pissed. They opened their home to her and gave her a chance.
  • @bbwalk100
    Everything will be revealed through the court. Hybe, have the receipts on her.
  • @bbvistas7596
    Min Heejin was thriving in S/M in the years when they were most corrupt; slave contracts, giving idols $50 to survive on for a month, every comeback put them in more debt, did not protect idols, sabotaged idols, the most suicides of all labels, embezzled money, treated Ch1nese members horribly, cause members to fight so that one quits in the first or second year. Traffic accidents with idols almost every weekend. An extreme schedule and not having rested drivers. Some end up dead. A lot changed because of the few that took S/M and other labels to court. Then there was the existence of HYBE creating a positive work ethic and environment that was competitive and successful. If it was not for them, kpop would still be in the 2000s-2010s
  • @thatkpopsis
    I don’t know of any slave contracts that gives you your own label, autonomy to create, gives you the money to promote, allows you to buy shares into said label, borrows the money to you to buy those shares, and pays you the highest salary of any exec in all of whole company. Sign me up for this slave contract.
  • @liss2503
    The crushing conversation just reminds me of like how my basketball coach would hype us up and say something like that. Let get them. Let’s win. Let’s crush them. It’s hyping someone up.
  • @emilylee9894
    "Step on Aespa" simply meant to beat Hybe's competition by N J performing better in sales and numbers than Aespa. Nothing more and nothing less. When she responded with laughter, it came across as evasive.
  • Why do I have this weird feeling that she's still on SM's payroll and this is a much bigger story than we even know? Feels like her main goal is ruining Hybe at any cost including her reputation.
  • Hybe has a strong case against MHJ because of all the evidence they have gathered, and yet she still won't leave. makes me think she has more drama up her sleeve to make people see things her way and hate on Hybe, the very company that fed her. mental, this one.
  • I can't help, but feel sorry for Bang PD. Something tells me he had high high hopes Min Hee Jin would be Kpop's top female business wunderkind under his mentorship. Yes, BPD wanted HYBE to make money and hired MHJ to get a very targted job done. BPD probably assumed MHJ's SM Entertainment work experience would help her leapfrog her HYBE peers to become the next BPD of the global music industry. But something went really wrong with MHJ and BPD was left trying to save his original vision for her career. And no matter what BPD did to try work with MHJ, it just became a bigger and bigger disaster to the point where BPD had to save his companies. What a personal disappointment and public mess for BPD. This story could've been so very different if MHJ had been just happy to have someone like BPD mentor her. The money would've come to her if she had just been patient and learned from BPD. She didn't have to do anything illegal or untoward. She was on her way to becoming a legend in the industry. What a terrible shame that she blew this incredible golden opportunity. PS. I bet the other music companies in the world are looking at MHJ and thinking there is no way they will hire her. She is very dangerous even if she is creatively brilliant. MHJ is just at the beginning of going through very dark days in her life.
  • @JW-mw7sr
    She seems very disturbed and at this point, I feel sorry for Mr. Bang and HYBE for having to deal with this greedy and lying 'lady'.
  • @user28221
    Who else save a casual chat from 5 years ago? I don't even save those from a month ago. I only saved chats that really really important, like ones which contained very important info. I guess... mhj is a very detailed person.
  • @over_yonder2677
    Thank you Sean for clearing the smoke that MHJ is blowing. And thank you for the logical explanation of what’s going on. I also feel bad for Hybe and Hitman Bamg for trusting this woman. Please keep bringing us latest news on this issue. I pray for she will get arrested and for justice for Hybe. I really hope those people who are sleep walking and taking her side will wake up soon.
  • @VerucaS9lt
    Gotta give it to MHJ, tho. She said go big or go home with that press conference. Basically, if she was going down, she was going to take everyone with her. What a train wreck.
  • @Lightningbeam94
    She's the only allegedly mistreated employee that I've seen that is determined to stay at the company that is allegedly mistreating her...
  • If it took BTS 10 years to earn in the neighborhood of $30 million dollars plus or minus EACH, why on earth does MHJ think she should make $1 billion dollars in a year?
  • Sir, I believe you have elaborated on the situation correctly. Furthermore, she came to HYBE with a plan, which is why she monitored their conversations and kept a low profile. It's time for Korea to wake up!
  • @rinasilent8533
    To my mind, she is an absolute sophisticated, long-planned beast that has come to destroy