Seth Godin on Successful Fundraising - Ask the Fundraising Expert
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Published 2015-05-13
Amy Eisenstein interviews Seth Godin. Seth explains how your nonprofit can use storytelling to spread your mission; he offers advice for nonprofit board members and millennials entering the field; he also shares an important tip from his 2015 AFP keynote address.
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All Comments (21)
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This is such a great reminder to spend less time with marginal donors and more time with the ones who are truly committed to our organization! It's easy to get caught up with trying to be all things to all people. To be successful, we need to be focused on those who can do the most good for our organizations.
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There are two ways to share knowledge with a prospective donor: you can (push) information at them or you can (pull) them in with a story!
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Oakland School for the Arts needs to watch this. One of their teachers told me my donation to their school wasn’t welcomed and that they would refund me before subsequently insulting me on social media, so I asked for my money back. I gave my donation instead to Ronald McDonald House Charities. They were happy to have my donation. Lesson from this is say thank you to people who donate to your organization and don’t tell them their donation wasn’t welcomed.
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This is wonderful, Amy. I work with nonprofit organization in uganda which helps children and old people we've ended our second year, this information from Seth is helpful and may God bless you so much 🙏🙏
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This was great information! Thank you.
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As we have been helping children in Haiti for the past 54 years changing lives one life at a time. I have heard many advise but this is by far the best. I believe this can help us help more lives in Haiti and hopefully around the world.
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I am brand new at fundraising. I am not even finished with this video and I have to say it's moving me to tears! Thank you so much.
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Great show and thank you for what you do to make our world a better place for our children
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Thank you so much
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playing this video for our board of directors TODAY!
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Amy is speaking English so clearly, so that I was able to understand almost the full conversation. Unfortunately, I needed to listen Seth Godin's words sometimes four times, but it is okay. I just listen again right now...
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This was great information for my next Crowdfunded campaign - and I love the work and advice of Seth Godin too.
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Holy crap...as a church planter (church entrepreneur) this is mind blowing. Probably the clearest I have heard this.
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Very nice information
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I love this! It makes me to know that there are faithful people who are still seeing the better future and needs people around them to see through their lenses. Knowing such people always gladdens my heart! So we can both reach the world for Christ. Always remember TTS in your plans.
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Very useful (Both Seth Godin and Gail Perry). Six months out from announcing 4.5M Campaign for a beloved National Landmark Theatre in Vermont. Strong Board Team, supported by a killer ED who is a fund raising monster....who gets it. Felt all of our advance work is in strong shape....these two videos simply reinforced. Thank you for what you do. Here we go!!
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Great Video. Thanks
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thanks for this
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This is fantastic, Amy. I work with nonprofits everyday and this information from Seth is simple, clear and hopeful.
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Perfect for me. This is my fourth year as a charity cyclist for Tour De Pink, Philly to Delaware this year. My fund raising is dragging and the advice is just what I needed. Riding is my way of finding peace. Partnering with the amazing community of Young Survival Coalition is my way of giving back. The survivors are a wonderful pool of subject matter experts that support, guide and educate each other on the options of work through living with cancer. Up till now I didn't need to say anything out loud...but my new life is away from the corporate structure of my past. I'm ready to do that : ) Thanks!!